Tea Biz
Tea Biz

Episode · 8 months ago

Tea News and Biz Insight - May 6, 2021

ABOUT THIS EPISODE

HEAR THE HEADLINES – Dry Weather Worsens in Assam | COVID Infections are Rising in Nepal and Bangladesh | Are Tea Auctions Still Relevant? | Two Major Grocery Chains Agree to Carry Flash-Frozen Tea Leaves

| GUEST – SofaSummit for International Tea Day organizer Shabnam Weber, president of the Tea & Herbal Association of Canada

| NEWSMAKER – Are Tea Auctions Still Relevant? Pranav Bhansali, managing partner at Bhansali and Company, tea traders since 1929, answers in the affirmative. Auctions continue to be very relevant and play an important role, he says. Currently 45% of tea sold in India is auctioned, vs 55% sold in private transactions. Read more of Bhansali’s views on the Tea Biz blog.

| FEATURES – May is Tea Month. The United Nations-designated International Tea Day will be celebrated on May 21 this year and you can once again participate from the comfort of your home. The second virtual Sofa Summit is hosted by Shabnam Weber, president of the Tea & Herbals Association of Canada.

… and then we visit London where Kyle Whittington, founder of the Tea Book Club reviews The Story of Japanese Tea, a fascinating book by Tyas Sosen covering cultivation, manufacturing, history and culture.

Tea Day SofaSummit

The all-day SofaSummit begins at 8 am Eastern Standard Time on Friday, May 21. It is a lively virtual chat that introduces tea enthusiasts to dozens of tea experts, scholars, growers and tea professionals from around the globe. Initiated of necessity during the pandemic, the popular event is again hosted by the Tea & Herbal Association of Canada. Jessica Natale Woollard outlines the day.

Tea Book Club Review: The Story of Japanese Tea by Tyas Sosen

Tea Book Club founder Kyle Whitting considers The Story of Japanese Tea by Tyas Sosen one of the best and most comprehensive books on Japanese tea available. Listen to his comments and visit Tea Biz Blog for how to buy this book.

The Tea Biz podcast delivers tea newsthat you need to know, a recap of the week's major headlines, withcommentary and cultural trends. Hosted by Dan Bolton. It is the voice oforigin for tea professionals and enthusiasts worldwide. Think of us as a digital caravanof storytellers, bringing authentic, authoritative and exclusive stories to you weakly from thetea lambs. Welcome. Here are the headlines. Dry weather worsens in apsalm covid infections are rising in the Paul M Bangladesh. Are Tea auctions stillrelevant and two major grocery chains agree to carry flash frozen tea leaves? Morein a minute, but first this important message. Avani empowers rural women practicingsustainable agriculture, including tea, and crafts such as weaving with natural fiber andplant based dyes. Up in the towering Himalayans, humane is one of India'soldest tea regions. Today, we raise our cups in the name of AvaniKumone, a nonprofit dedicated it to strengthening farming communities. Cheers to a brighterfuture for all. To donate, visit Avani da Qum on dot org.The to cly tea research institute in a Psalm has issued a special bulletin describingadverse growing conditions in western India. Rainfall is down by half and temperatures arecomparatively higher than normal. There were only four days of rain in April.Rainfalls since January is down two hundred and five millimeters, a substantial deficit comparedto the long term normal. According to the ten page bulletin, temperatures averageone point six degrees centigrade above norms. To cly warns that these variations favorpests that prey on weakened bushes. Severely affected bushes should not be plucked hardand they must be allowed to recover with adequate rest. Advices. The reportthe Economist Intelligence Unit writes that prospects for India's two Twenty One and twenty twoharvest are relatively weak, with only a partial recovery likely. Following a ninepoint six percent fall and tea output in two thousand and twenty quote, wenow expect a broad stagnation and output in...

...two thousand and twenty one, aheadof partial recovery in two thousand and twenty two. Production levels are likely toremain below pre pandemic levels even in two thousand and twenty two. According toEI use monthly tea forecast. Learn more reading in depth India. A questionand answer with a Psalm Garden owner, Raj burraw Busin inside, tea growersand Kangra in, a Marshall prudish are experiencing great weather but unable to harvest. Production there is predicted to decline seventy percent to less than a million kilosbecause laborers who fled to the native villages during the winter have not returned.COVID fears are to blame. In the past year, nine hundred farms ceasedharvesting tea. As growers turn to more profitable crops. They're now are onehundred tea growers, down three quarters from the more than five thousand in twothousand and ten the region produced one point nine million kilos twenty years ago,but will struggle to produce eight hundred thousand kilos in two thousand and twenty one. COVID related deaths made double in the next month as the virus spreads torural India. According to the Indian Institute of Science in Bangalore, death's nowat more than four hundred thousand could rise to a million by the end ofthe summer. Twenty million are currently ill. Attention has focused on the crisis inIndia, but the spring wave has engulfed tea grewing regions in the poleand Bangladesh. Here's a quick rundown. Dry weather cut yields by half.During the poll's first flush, buds did not appear until April, three weekslater than normal. Scarcity means raw, Green, organic certified leaves now earn. Farmers are guaranteed one hundred rupees per kilo, up from forty rupees forKilo last year. Export volume increase sixty five percent to nine thousand seven hundredmetric tons in the nine months since July two thousand and twenty. The pricepaid for exports set records in two thousand and twenty and prices are expected toremain high due to short falls in India, which purchases eighty percent of Nepal's tea. Nepaul reported a sixteen hundred percent an increase to fifty eight thousand COVIDinfections last month. Army medical teams are mobilized this week to care for theill as hospitals are overwhelmed. In Bangladesh, covid restraints forced to ten percent dropin year over year tea production in...

...two thousand and twenty but output wassufficient to meet domestic needs. Consumption decline ten to fifteen percent due to strictlyenforced lockdowns that included closing restaurants and tea stalls. The country witnessed a sharprise in infections in April, when the seven day average reached seven thou infectionsand a record hundred and two deaths reported on April ninth. Lockdowns have sinsdriven the weekly average to below two hundred infections in May. Our tea auctionsstill relevant, prunav Bun Sulla, managing director at Bun Salai and company teatraders. Since one thousand nine hundred and twenty nine answers in the affirmative.Auctions continue to be very relevant and play an important role. He says.Currently, forty five percent of tea sold in India is auctioned versus fifty fivepercent sold in private transactions. Price discovery at India's regionally dispersed auctions is anaccurate reflection of the dynamics of demand and supply lies. As Man Sally,transitioning from outcry to digital auctions was the right decision, and if it wasn'tfor the e auctions, the tea industry would have come to a halt duringthe pandemic, he says. Read more of them Sali's views on the teaBiz blog. Major grocery chain, safe way and sobs, with two hundredand fifty locations, will stock Millennia tea nationwide and Canada. Millennia washes andflash freezes organic tea leaves for use as a culinary ingredient and in brewing tea. The result as a cup of fresh tea with greater concentration of tea compounds. According to company Co Founder Tracy Bell, the Certified Organic Tea is available choppedcompressed into individual portions that the company calls tea cubes or as two leavesat a bud. Recipes suggestions include sauces, soups and SMOOTHIES. Teas are sourcedin Sri Lanka. Bell writes that the traditional path to market for wellnessbrands is through health stores. Quote, but as soon as the pandemic hit, the health industry stopped taking on new innovative products and we needed to quicklyrethink our business model. Or she serves a ten store trial last summer andso bes led to a placement in thirty locations as well. Oh, wewere thrilled when they said yes. The National Distribution Millenniar t is also availableonline. Added a few US locations.

Stand up pouch containing a hundred andtwenty grams of tea sells for twenty fives. Or venda and anther man in Bengalurureports on this week's India tea auction prices in jetty price support for theweek ending first May. Two Thousand and twenty one sales, seventeen. It'sdrought in north India the south. So good demand for CDC in coach.Ninety one percent of better CITC was sold. Also in Coachi, good mill reliefsold for a high of two hundred and fifty six to piece and alow of hundred and eighty roopees. KULOSO subdued ast market attributed to lockdown becauseof the COVID pandemic. Meanwhile, Assam continues to see drought, even asDji linked to us and Terrai finally received some rainfall. Indian analysts reported thatthe indite association is trying to increase export markets Poland in Canada and focus theyear. Owing to the market size, India currentently exposed to the three millionkilos to Canada and hopes to increase this to ten million kilos over the nextthree years. Interestingly, this will not be as bulk key but as retailpackaged tea. PULLAN's consumption stands at forty million kilos annually, of each Indiaaccounts for about six million kilos. The push is towards increasing this volume aswell. It's will necessary testing and certifications that are acceptable to both India andexport country. And now a word from our sponsor. Q trade teas workswith tea purveyors at every scale, from promising startups to the world's largest multinational beverage brands in the hot, fist and bow tea segments. With USbased formulation, blending and packaging services, q trade can help you innovate,scale up and grow your specialty tea brand. For more information, visit our websiteque trade teascom May is tea month. The United Nations designated international t daywill be celebrated on May Twenty one this year and you can once againparticipate from the comfort of your home. The Second Annual Virtual Sofa Summit ishosted by Shabdum Welber, president of the tea and Herbal Association of Canada.And then we visit London, where Kyle Whittington, founder of the Tea BookClub, reviews the the story of Japanese tea, fascinating built by Tias Sosum, covering cultivation, manufacturing, history and culture. The All Day Sofa Summitbegins at eight am Eastern Standard Time on Friday may twenty one. It isa lively virtual chat that introduces TA enthusiast dozens of tea experts, scholars,rowers and tea professionals from around the globe.

Initiated of necessity during the pandemic,the popular event is again hosted by the tea and Herbal Association of Canada. Jessica Natalie Willard outlines the day. On May twenty one, viewers aroundthe world will tune in to eleven hours of talks with tea professionals from thetea lands. The free event, which will be streamed on Youtube, isthe creation of Shabnam Webber, president of the tea and Herbal Association of Canada. I'm Jessica Natale Willard from British Columbia, Canada. You may remember I chattedwith Shabnam on the podcast a few episodes back. We spoke about thetea summlier program she designed. Shabnam is with us again today to give usa preview of what we can expect in those eleven hours of tea talks.Welcome back, Shabnam. Lovely to have you on the podcast again. Well, thank you so much for having me back. It's our pleasure. SoI understand the Association has planned its Second Sofa summit, a free, fullday of virtual presentations from tea professionals from around the world. Now you'll bestreaming for eleven hour straight, as I understand it. So what can ourlisteners expect this year? Well, WE STARTED SOFA summit last year out ofnecessity because of covid and the inability to do anything in person, but itwas such a big success that I've decided to do it again. So we'vegot, I believe, twenty four or twenty five guests from around the world. We'll be traveling through about thirteen or fourteen different time zones and it's reallyme chatting with a variety of people representing all parts of the supply chain.Some are business owners, some are tea lovers, some are heads of companiesand some just have a deep passion for this tea which actually, I wouldsay is probably the thread that connects all of us. It sounds amazing.Wow, that's a lot of speakers and over eleven hours. I guess thatcovers all the different time zones. It's a it's definitely a long day andI can tell you from experience last year it is exhausting, but it's worthevery moment of, you know, being on there and just being able toshare this with the tea community and bringing us all together. So who doyou think would find value in watching these sessions? I think that because ourpanel, or rather our guests, represent such a wide range of the industry, I think everybody who has any interest in tea would be interested. Iwonder if you have any advice for information overload, so if we have viewersthat really want to sit down and experience the full eleven hours? Yeah,me tips on how people can get the...

...most out of these sessions? Well, honestly, it's some I think that the best way for people to doit, because you're absolutely right, it can't be information overload. But Ithink the best way, and this is what people did last year, asthey sort of tuned in and tuned out, because we're on Youtube live all daylong, you can just sort of come in and and go out asyou please or whatever your schedule allows you. The other option, of course,is, you know, tune into the areas that you might be interestedand we'll be posting the the the schedule in advance so you can sort ofpick and choose what you're interested in initially. But the other plus, of course, is that we record the entire thing, so all eleven hours willbe available, and then we segment it out based on you know what pointwithin the video you can fast forward to to catch whichever speaker, so youcan sort of dissect it that way after the fact as well. So it'snot a you know, listen now or it's gone forever. You always havethe chance to go back and pick up things you may not have been ableto get into your head at that time. Well, for your second year,it sounds extremely well organized and I understand that people can even watch lastyear SOFA summit as well. Correct. That's right. If you go toour youtube channel, if you go to Te doc our website, you'll finda link to our youtube channel and absolutely you'll find last years on there aswell. It was. It was a big leap of faith last year,and I always say, you know, it's a big testament to the teaindustry that on a Monday morning I decided I was doing this and by Tuesdayafternoon everybody I'd sent invites to said Yes, I'm on board, count me in. So and this year has been no different. Everybody has been sogiving of their time and so wanting to just connect and be a part ofthis amazing industry we call tea. Well, that speaks volumes to the contacts thatyou've built around the world. And Canada isn't a country strongly associated withtea in terms of culture or industry, although we have passionate, devoted teadrinkers and tea professionals. Why did the Perbal Association of Canada decide to bethe one to move forward with this in celebration of International Tea Day? Tobe honest with you, you know, there are different events happening with differentpeople in different parts of the world. So there are certainly different associations doingdifferent things. And you know, this just happened to be my brain childand I just happened to be Canadian. So that's really what it boils downto. But to be honest with you, it's years and years of being inthe industry and years and years of traveling and connecting with people and andthat's one of the you know, as they said, it's really it isa testament to tea and what it represents. The ability to just draw us alltogether is quite phenomenal and the connections and the people that you connect withis even more extraordinary, because everybody really...

...is, you know, maybe theirbusiness of maybe how they're earning a livelihood, but at the same time there's thisthere's this deep, deep love that connects everybody to to tea and andthe business of tea. So our listeners can learn more at tea dot CAA. Is that right? Yes, if you go to our website click onevents, you'll find a microsite that we've created for international tea day and willbe sharing the link for the Youtube Channel probably the week before the actual eventitself, but we'll have that on our social media platforms as well well.Thank you so much, Shabnam, president of the tea and Herbal Association ofCanada. We're looking forward to hearing from you again on the Sofa Summit onMay twenty. One. Tea Book Club founder, Kyle Woodington considers the storyof Japanese tea by Tyres Sawson one of the best and most comprehensive books onJapanese tea available. There's his report. Therefore, it can be said there'sa tea, once it reaches us, is only half finished, and thatthe way in which it is brewed is the final stage of bringing the teato life. In the sections below, I present a range of suggestions onhow to fully enjoy a tea tasting session. But rather than focusing on claims asthis tea should be brewed in such manner, I prefer to direct focused, letting you decide on how to infuse the tea you have in front ofyou. And that's a quote from the story of Japanese tea by Tyre Sausin, and probably one of the best and most comprehensive books on Japanese teaavailable. Hello, I'm Kyle Whittington, founder of Tea Book Club, althoughI'm based in the UK. Tea Book Club is an International Group of tealovers and readers who meet up virtually each month to discuss tea books. Whetheryou're ready love and think you know Japanese tea or just getting into it,this book is definitely a must read. Tire Sausin takes us on a fullyimssive look Japanese tea through history, cultivation and production, customs and the differenttypes of Japanese tea, as well as advice on preparing and drinking Japanese tea, from the traditional and historical right through to the bang up to date.This is a fully rounded and thorough book, an entire chapters devoted to much,but it was the wide reaching expiration of different types of Japanese tea thatreally stood out for me. For example, there's more to bunch of than meachthat meets the eye. Who knew there was such regional variety? Thediscussion around how centure might have tasted before mechanized production and those now trying toreplicate this taste was truly fascinating and really got me thinking. Tires also exploresrand unusual teas such as Goishi, Chat Post fermented tea and Duane chat aprecursor to Matcha tiouses discussions around farming methods and taking care of the land,I'm important, and backed up with case...

...studies well worth reading. Overall,an excellent book which really shines a light on the subject of Japanese tea.My only slight gripe it could perhaps have done with an edit by a nativeEnglish speaker to iron out some of the language, which can at times bea tad clunky. But then I couldn't exactly write such a book in asecond or third language. So hats off to tire us on compiling and writingthis truly fantastic book he has. How One tea book club member summed itup, I really liked it. It's really hard to find a book onJapanese tea that's really dedicated to it, for a book with so much greatcontent, because actually pretty readable and if you'd like to join us by thenext read, you can find us ask joint t book club on Instagram ort book club Dot Org. intrgued by what you heard in today's podcast,would you like to learn more from our global network of TB is, journalistsand t experts? Count them directly through subjects. Private message based platinum avoidthe chaos of social media and start a conversation that matters. Sub Text Messagebased platform let's you privately ask meaningful questions of the t experts, academics andt Biz journalists reporting from the Tea Lens. You see their responses via SMS text, which are sent to wreck to your phone. visit our website subscribeto subtext to instantly connect with the most connected people on tea. Remember tovisit the t Biz website for more comprehensive coverage. That's wwwtzcom. Thanks forlistening. Farewell to the next week.

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