Tea Biz
Tea Biz

Episode · 1 year ago

Tea News and Biz Insight - July 9, 2021

ABOUT THIS EPISODE

HEAR THE HEADLINES – European Union Enforces Single-Use Plastics Rules | Easing Iranian Sanctions Benefits Tea Trade
| Kenya Tea Auction Prices Plummet

| GUEST – Rare tea book collector Donald Maxton, Tea Book Shop, Springfield, New Jersey

| NEWSMAKER – FaithAnn Bailes, content and conference manager for World Tea Expo at Questex

| FEATURES – Tea Biz this week travels to Las Vegas for a report on the first in-person edition of World Tea Expo in two years. and then to New Jersey where rare tea book collector Donald Maxton shares with Kyle Whittington his fascination with tea texts and ephemera dating to the 1880s.

Together Again

World Tea Expo + Conference was forced to take a two-year COVID hiatus, returning to Las Vegas last week as a face-to-face event co-located for the first time with the rebranded Bar & Restaurant Expo. Attendees comingled well says Faith Ann Bailes, content and conference manager for World Tea Expo + Conference at Questex, and one of the original co-founders of World Tea Expo in 2003.

A Rare Find

What makes a tea book special? asks Tea Book Club founder Kyle Whittington. Rare book collector Donald A. Maxton says that he first considers the age of a published work, which often reflects the culture of the time, and then interesting and unusual designs, and, finally, the use of color.

The Tea Biz podcast delivers tea news that you need to know, a recap of the week's major headlines, with commentary and cultural trends. Hosted by Dan Bolt. It is the voice of origin for tea professionals and enthusiasts worldwide. Think of us as a digital caravan of storytellers, bringing authentic, authoritative and exclusive stories to you weekly from the tea lambs. Hello everyone, here are the headlines. The EU this week enforces single use plastic rules. Easing Iranian sanctions benefits the tea trade, and Kenya tea auction prices plummeted to a ten year low. More in a minute, but first this important message. What makes a Perfect Cup of Ceylon tea? The Perfect Cup is from the tea businesses that ensure the protection of all the children living within their tea estates. We Salute Kailani Valley, tell a Wacky Lee, Bogajan, Thalawa, Harana and Elyptia tea estates. Support Save the Children Sri Lanka the Europe Pean Union and forces single use plastic rules. On July third, the European Union began enforcing a single use products ban on plastics to reduce damage caused to the oceans and the environment. Firms that use plates, utensils, stirs, straws, takeaway containers, bottles, cups and other uxodegradable plastics, oxodegradable or those products that break down into microplastics, must switch to more sustainable materials or risk finds.

The bands are part of the European Green deal, which lists thirty five actions that focus on creating a circular economy that reuses materials. Pekey, beverage and food containers for immediate consumption, packets and wrappers and wet wipes are permitted under a principle referred to as polluter pays. In France, for example, plastic tea bags are bad. In Germany, polished Irene food containers are allowed so longest producers cover the cost of collection, transport, clean up and marketing awareness for anti pollution programs. Enforcement of polluter pays regulations begin December thirty one, two thousand and twenty four business inside. In the past fifty years, global production and consumption of plastics has increased twenty fold. According to zero waste Europe, in nineteen sixty four consumers use fifteen million metric tons of plastic, a total. That has increased to three hundred and eleven million metric tonues by two thousand fourteen. Current projections show that total doubling again. Oxodegradable plastics make up about seventy percent of marine litter in Europe. Directives such as the single use plastic rules will impact exports of food products from any distination bound for sale in the European Union. The European Commission wants to ensure that all packaging on the EU market is reusable or recyclable in an economically viable way by twenty thirty. The recent election in Iran, combined with indications that sanctions hold little appeal for the Biden Administration in the US, suggest a possible breakthrough for the tea...

...trade. I ran as one of the top five tea importers globally. India is the likely beneficiary, as I ran as its second most important tea trading partner. I ran imported a record for fish, fifty three point five million kilos of Indian tea in two thousand and nineteen. That total fell to twenty eight million kilos last year as covid reduced India's total exports to two hundred and two million kilos. In Two thousand and twenty, Iran imported a hundred and one million dollars worth of Indian tea, down from a hundred and seventy three million dollars the previous year. According to the Tea Board of India, trade is difficult because sanctions prevent payment in the US dollars, forcing India to devise work around such as bartering oil for tea. Sanctions over the countries pursuit of nuclear armament date to one thousand nine hundred and seventy nine. In January, in the final days of the Trumpet Administration, the US imposed additional sanctions, causing further economic hardship. Inflation rose to thirty five percent in two thousand and nineteen and foreign investments are down. In June, Biden lifted sanctions and is considering a major rollback as the US seeks a, quote, longer and stronger end, quote, Iranian nuclear agreement, which had been abandoned in two thousand and sixteen. Business inside the Iran produced this twenty thirty million kilos of tea domestically, but past top price for teas from India that averaged two hundred and fifty nine rupees for kilo. In Two thousand and twenty, as well as...

...teas from she lanka and Kenya, Iranian tea growers are pursuing this segment with organic and sustainable orthodox teas. This year, Iran's government has so far spent fifteen point nine million purchasing sixty twozero metric tons of green leaf, a ten percent increase compared to two thousand and twenty. According to the Iran Tea Organization, the raw leaf is sufficient to make fourteenzero metric tons of process tea, mainly CETC. The government of Kenya is looking into an unusual decline to a decade low and tea auction prices. Agricultural Cabinet Secretary Peter Munia told business daily that he questions whether slack demand is behind the sub two dollar per kilo average paid at the Mumbosa tea auction. Traders attribute to decline to weak demand in a global glut of tea. The East Africa Tea Trading Association reported prices had declined to a hundred and seventy eight Kenya shillings, about a dollar sixty five us, per kilo, last week, down from the hundred eighty one Kenyon shillings a dollar, sixty eight average from the prior cell and well below the two thousand threshold considered essential to recover the cost of producing finished tea. Kenya has experienced a five year decline and tea prices business inside. Speaking at an induction ceremony for the newly seated Kenya Tea Development Agency board, Minion Challenge Board members to refocus the business objectives to serve the interest of farmers. Reforms enacted...

...in January or geared towards restoring good governance and making the tea industry sustainable and profitable. He said are Vinda and in Theoman in Bengaluru brings us this week's TA price report. In yet he pressed report for the weekend in July. Third Twenty Twenty One covid continues to lead the headlines, although test positivity rates have dropped. The monsoon season continues across the country, as Amazon floodlit seal twenty six at auctions of fair to good demand for tease in north India. The South Supp demand, excepted Kunue, which showed fair demand for leaf. Ty got is a good demand for leaf in the sun any EVA and Tatta consumer products for active for dust, call Cuta too, so good demand from blenders for dust. Orthodox tea saw strong demand. Mixport buyers and age link enjoyed good demand. Silly Grey sofare demand, but prices were at a seven week low. In the south. Could you saw a deep in prices along with higher volumes of unsold tea. Reports say that unsould quantity between the last two auctions stood that three hundred thousand kilos, up from hundred thousand kilos. This increase is attributed to the drop and out of whom consumption, along with tea being distributed with essentials as part of the public distribution system. Only thirty eight percent of Orthodox tasts was sold. COIMBATOSA thirty five percent of leaf offering sold and only about fifty seven percent of best sold. And now or word from our sponsor. Q trade. Tea's works with tea purveyors at every scale, from promising startups to the world's largest multi national beverage brands. In the hot iced and borrow tea segments. With US based formulation, blending and packaging services, que trade can help you innovate, the scale up and grow your specialty tea brand. For more information, visit our website, que trade teasecom T buils this week travels to laws Vegas for a report on the first in...

...person edition of world t xbo in two years, and then to New Jersey where rarer t book collector Donald Maxton shares with Kyle Whittington his fascination with t text and ephemera dating to the eighteen hundreds. World T expope less conference was forced to take a two year covid hiatus, returning to Las Vegas last week as a facetoface event co located for the first time with the rebranded bar and restaurant expo. Attendees Co mingled well, says faith in bales, one of the original co founders of the world t xbo in two thousand and three. Hello Dan, how are you? It's just a delight to have you on the program Fay. Then, how did the show go? It was it was so exciting to actually see people again and and get to talk to them and it's such a difference. You've got the people coming in just they're just lit up like light bulbs, excited to listen to everything, and we had a fabulous boot camp, well over a hundred people. That was just amazing how many people went through. The classes were very well attended. We had people from NCB coming over and being part of our classes. Our people went over to their classes. So it was good because we're getting the restaurant people it involved with tea, which is what we've been trying to do for years, and it was an excellent, excellent thing. This is the first time that the show's been co located with the nightclub and restaurant bar group. What is the advantage is that? What did you notice that was helpful to the group as a whole? Most restaurants start their tea program and they put no thought into it because they don't know what tea tastes like. They don't know...

...what they don't know. That's a bad place. So we want them to at least know what they don't know. We want to get him to step too. We did a lot of mocktails and then a lot of tea and fuse cocktails. They were all over at the sports bar people were just they were like, Oh, this is so refreshing, oh, this tastes really good. So it was. It was a very educational part of it. Without having to be educational. It was fun. Everybody enjoyed it and I think it opened up a lot of eyes. Hey, we can add tea into our menu. So I'm pretty excited about how well it went and I think it's going to go even better as we get used to working with them more, they get used to seeing us. It's just going I think it's going to be a great move for us and thank goodness quest text realizes the advantage. Who was a tennis compared to previous years? Well, it was hard to tell because it was a mixed bunch. We were all together and I mean I was a little worried that the classes weren't going to be well attended, but they were and the show floor was jammed and I mean everybody was having a great time. This first show for us was absolutely phenomenal. Tell us about the next show. I started this show in two thousand and three George Jade, Stephen and myself. So it's going to be twenty years since the sense of first show at the Las Vegas Hilton in the in their grand ball room. We're planning all kinds of things for the twenty anniversary. Nobody can miss that show. You're coming in your speaking so we've got it all covered well. I've appreciate that invitation and you can count on me being there. Thanks so much for joining us today for the Anna. Appreciate that, and congratulations on a great show. A rare find. What makes a...

...tea book specialist? Tea Book Club founder, Kyle Woodington, rare book collector, Donald Baxton, says he first considers the age of a published work, which often reflects the culture of the time, and then interesting and unusual designs and finally the use of color. Another interesting one was Facilva Eagle t this label is all white with a red board and benished with tea leaves at the corners. The text printed in red and black, reads US registered number seven sixty six, Silver Eagle, carefully selected for most oolong an eagle carrying a chest of Silver Eagle tea. In his talents is centered on the label, and that was a tea label among those collected by Donald Maxton, collector and dealar and rare tea books and Ephemera. Hello, I'm Kyle Whittington. As founder of Tea Book Club, I was immediately intrigued when Dan Bolton suggested interviewing Donald Maxton, collector and deal and rare tea books and Ephemera for the tea bars. As Donald wasn't able to record, I'll be voicing his answers for you here. What got you into dealing in rare tea books and related to Ephemera? I've been collecting books, primarily English and American literature, since I finished college. Years later, when I wanted to learn more about the tea drank every day, I bought a few books about the subject, which added to my lot knowledge and enjoyment of the beverage. Eventually, I discovered that a large number of books have been published about tea and it's rich history. This was before Ebay, Amazon and the many websites we now have where you can easily locate and purchase collectible books. At the time, I found that many used and out of print books about tea were available at reasonable prices at use bookshops, usually in the cookbook sections. So whenever I hunted for books in my areas of interest, I also searched for tea books. With intent of setting up a small mail order business, I started attending book shows that included dealers in Ephemera, posters, postcards, make gazine advertisements, trade cards, sheet music, etc. When I had a sufficient stock, I created...

...a male order catalog, advertised and tea a magazine and soon had quite a few customers, tea enthusiasts, owners of tea rooms, tea firms such as Harney and sons, and even public libraries. What is the most unusual or interesting tea book or piece of a Femmera that you sold or have in your collection? One of the more interesting books I sold was titled Jin Rikisha Days in Japan, written by Eliza Rumaha Skid Moore and published in one thousand nine hundred and two. It's a firsthand account of Japanese culture in the late eighteen hundreds, with vintage black and white photos and illustrations. It's filled with interesting facts about tea houses and tea tasters. It had a lovely white and guilt pictorial binding and sold for fifty dollars at one book in a Femera show I purchased several delicate rice paper labels that tea shippers and merchants once used to identify their products. I believe they date from that late nineteen and early twenty centuries. They're very attractive when framed. The labels I offered included one that reads Pacific Mail number fifty extra choicist garden picked Japan, tea phrase and Code Japan. The label is off white with text printed in red, green and purple and framed by a purple border, and is illustrated with trees and pagodas. Recently I seen framed examples of similar labels priced as high as thousand dollars. I kept two favorites of myself, one advertising gunpowder tea and the other foremost oolong. Be Them rare otherwise. What are your top three tea books? James Norwood Pratt's the tea lovers treasury, published in nineteen eighty two, with an introduction by the noted food writer MFK Fisher, is my favorite. This was the first tea book I purchased and, as a superb introduction, it's comprehensive, informative, entertaining and a pleasure to read and re read. I think that at Lane Stellar's the book of tea, published in one thousand nine hundred and ninety two, is a very attractive volume and a favorite of mine, a large coffee table book. Each section is written by a different authority...

...on tea. It's exquisitely design and illustrated throughout with beautiful photographs, most of them in color. It's a real treasure house of tea information and law. These books are easy to find, but I was also fortunate to find another favorite, William h ooker's all about tea. Published in nineteen thirty five. It is quite scarce and expensive on the rare book market. It's also very out of date, but still one of the most thorough and comprehensive works about t cultivation, manufacture, history and culture. Fortunately, reprints have appeared. What do you look for in tea books or a FEMER? What makes the piece interesting or special to you? I consider the age of a piece, which often reflects the culture of the time, interesting and unusual designs and use of color. I believe many of the pieces of tea advertisement and a femory you collected appeared in the Book Tea Art. Can you tell us more about how that came about? I had purchased a number of items to place in my catalog. Before selling them, I showed them to Gregory Serrihano, a friend who is writing a book about Tea Graphics and Advertising for Shipper Publishing. He decided to photograph and publish them in the book which was published in two thousand and eight. The full title is tea art, a modern look at vintage tea graphics. And what was your favorite piece included in that book? A pyramid shaped folding post to display with colorful illustrations circaeousand eight hundred eighty. When Open flat, they are brief descriptions of morning tea, afternoon tea and after dinner tea. When folded into a three dimensional pyramid, the sides read the secret of a really good cup of tea is quality, as supplied by the tea planters and importer's code London. How do you think the focus of tea books has changed over time? Has It changed, or are we just using contemporary words and context to talk about the same things that have been written about for centuries? The content of many tea books published in the last twenty years tends to be repetitious and a rehashing of what has already been written, but they often provide more information than earlier works about countries, in addition to the obvious ones, China, Japan and India, where tea plays a significant...

...role in the economies and culture, such as Indonesia, Africa, Russia and South America. As Tea Lovers and fellow book worms, it's been a pleasure to hear Donald's thoughts and get a glimpse into the interesting tea books and Ephemera that have passed through his hands over he has thank you, Donald. Has This inspired you? It'sacly inspired me to look at my tea bookshelf in a different way and consider adding some more interesting and historic items to it. Perhaps it's time it was a collection rather than just a shelf of books. Intrigued by what we heard in today's podcast, would you like to learn more from our global network of PBIS, journalisms and P experts? Contact them directly through subpects, private message based platform. Avoid the chaos of social media and start a conversation that matters. Sub Text Message based platform let's you privately ask meaningful questions of the t experts, academics and t Biz journalists reporting from the tea legs. You see their responses via SMS text, which are sent to wreck to your phone. visit our website. Subscribe to subtext to instantly connect with the most connected people and tea. Remember to visit the T bz website for more comprehensive coverage. That's wwwt Biz zcom. Thanks for listening. Farewell Till Next Week.

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